If Canada were the 51st US state, we would rank about 51st in support for Donald Trump

Sept 20, 2023

To understand the 15% of Canadians who like Donald Trump, here’s what we know:

  • They are about five years younger than the national average. Two thirds are men. They are more common in Alberta and Ontario, less in Quebec.
  • 54% say they are right of centre. Three out of four (77%) would consider voting Conservative in the next Canadian election; only a quarter (26%) would consider voting Liberal. Today, 59% would vote for Conservative, 15% Liberals, and 11% for the People’s Party. Trump Canadians are down on Justin Trudeau -43, up on Pierre Poilievre +63.
  • While Trump may have stopped using Twitter, Trump Canadians haven’t: 40% use Twitter, 24% have dropped it. And 71% use Facebook, while 20% have stopped.
  • If asked to vote for Biden or Trump right now, 30% would cast a ballot for Trump, twice as many as say they like him, a reflection of how people feel about Biden. Still, if Canada were the 51st state, we would probably be among the “bluest” of states, as more than 30% of Americans voted for Trump in every state in 2016.

About spark*insights

spark*insights is lead by Bruce Anderson, one of Canada’s leading and most experienced public opinion researchers, along with Alex Kohut, former Senior Manager of Research & Advertising in the Office of the Prime Minister. From polling and research to analysis and guidance, we help organizations, uncover the factors driving or influencing public perception to gain valuable insights into the shape and movement of the landscape.

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